Ray Mackay is a seasoned expert in online research, with a deep understanding of how data-driven insights shape decision-making in the digital age. As a prominent member of the Association of Internet Research, he has played a pivotal role in advancing the profession of online research, offering invaluable guidance and thought leadership to professionals seeking to enhance their research skills. Ray's commitment to the field is reflected in his contributions to various research initiatives and his active participation in programs that promote the highest standards in internet research, ensuring that professionals are equipped with the knowledge and tools to excel.
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